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About

The people behind Veritrend.

Veritrend is a small, deliberately hands-on team. We'd rather be in a provider's office with their rota open than in a demo suite.

Mike Hubbard, founder of Veritrend

Founder

Mike Hubbard

Mike Hubbard founded Veritrend after more than 25 years leading commercial growth across technology and cybersecurity businesses. Working closely with the CISO community has shaped his belief that governance, security and trust should be built into every product from day one — not bolted on later.

That same philosophy sits at the heart of Veritrend. Built alongside UK domiciliary care providers, the platform combines modern AI with a practical understanding of how care is actually delivered, giving providers the confidence to embrace innovation without compromising security or compliance.

Mike Hubbard on LinkedIn →

How we work

Specialists on the delivery, not just the sales call.

Delivery isn't only product people. Every engagement includes information-security (CISO) consultants who work through data governance with you — the Data Protection Impact Assessment, lawful basis and consent model, retention and the documentation an inspector or a worried family member would expect to see. Everything is built DPIA-first, alongside UK care providers, before any data is captured.

Veritrend surfaces patterns for team review; it does not predict, diagnose or score clinical risk. That line shapes what we build as much as what we say.

If any of this sounds like your operation, we'd genuinely like to hear from you — hello@veritrend.ai.

VERITREND LTD, registered in England and Wales (Company No. 17432849), 10 Park Plaza, Battlefield Enterprise Park, Shrewsbury SY1 3AF. veritrend.ai

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